Do it because you love it, not because of anything else

Yes Theory's podcast episode, creating what you love and ignoring the numbers
May 8, 2022
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Do it because you love it, not because of anything else:

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Do it because you love it, not because of anything else.

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Watched an interview with Yes Theory on the Colin and Samir podcast recently.

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Yes Theory has been my favourite Youtube group for years. 

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I discovered them when they had under 10 thousand subscribers as they were completing Project 30 and it resonated with me so much. 

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4 dudes from around the world met in Canada and decided after university they didn’t want to follow the traditional path so they set out to do something different.

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Now with 7+ million subscribers, a successful clothing brand and a global community, they’ve created something incredible. They’ve inspired me so much that I have a tattoo of their logo on my arm as a reminder to seek discomfort every day.

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In the podcast episode, they talked about the ups and downs of being a creator. 

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Most people when they start creating are doing it for some external reason. 

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To get famous, to get views, to build a brand, to impress their families, etc. 

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Eventually, all of those disappear and it's just you and a blank screen.

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Are you still willing to do it? Even if no one watches it?

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That’s when you know you have something.

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As I began writing, I realized I loved doing this even if no one paid attention. And no one has paid attention. My friends and family have barely read anything I’ve done.

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This is how I know I’m onto something.

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If I ever create something great, I’ll have to remind myself to stick to the basics.

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Write because you love it, not because people are following you.

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Numbers, views, likes and followers get old very quickly. 

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That should be is a barometer of value, but even chasing that is a fools errand. 

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Just because 1 person or 10 million people watch you should not change the way you value yourself. 

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Your definition of success needs to be personal. Success to me is creating as much as I can while I’m on this earth while providing as much value as possible. 

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If that comes with external things, great. If it doesn’t, great.

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If you want to create, do it because you love it, not because of anything else.

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'Keep Going You're Doing Great'

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