You can never keep up

You can never keep up:

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You can never keep up.

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Ever.

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You can’t know everything.

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Impossible.

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You can’t care about everything.

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Impossible.

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Our brain wasn’t evolved to receive this amount of information.

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All.

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The.

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Time.

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We evolved over thousands of years to process little bits of information.

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Learn what’s around you.

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Survival.

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Finding food.

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Providing for your family.

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Living off the land.

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Socializing.

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Interacting.

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Having lots of downtime.

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Lots of it.

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Literally most of your life.

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But that’s all changed.

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Thanks Internet.

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For good and bad.

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There is so much to know now.

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So much.

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I always feel like I’m behind.

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Like there’s more to understand.

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Like there’s more to comprehend.

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Like there’s more to learn.

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Twitter, Facebook and Instagram constantly bombarding you with info.

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Never stops.

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Your algorithm is built by you for you.

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Little bits of psychology and billions of dollars of venture capital money have hooked you so you have to know about everything.

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You have to watch.

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You constantly have to be stimulated.

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Have to be in know.

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Have to be up to date.

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With your favourite celebrity.

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With your favourite show.

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With your favourite athlete.

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You just have to know what’s going on with them, right?

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No.

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We didn’t evolve for this.

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We evolved for downtime.

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And reflection.

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And thinking.

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And processing.

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And observing.

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The world around us.

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Not the one on a screen.

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We’re losing the battle.

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We’re losing the fight.

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We’re losing the war to these companies.

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You can’t beat them.

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They’re too good.

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So what can you do?

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Leave.

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Step away.

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Get back to your life.

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The one in front of you.

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Figure that out.

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Learn about that.

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Invest in that.

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Act on that.

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Everyone on Instagram is fake.

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Everyone on TikTok is fake.

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Everyone on Twitter is fake.

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They’re all portraits of our best times.

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Not most times.

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So don’t worry about them.

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Or me.

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Or anyone else.

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Worry about you.

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Focus on you.

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Show up for you.

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Learn about you.

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Keep up with you.

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